And it’s off! Black Country Bullet car to take pole position at Advanced Engineering UK 2013

By Sandwell MBC
schedule8th Nov 13

There are just days to go until the Advanced Engineering UK group of events at the NEC. This year’s show will see the official launch of the Black Country Bullet – a virtual car comprised entirely of components designed and manufactured in the Black Country. On Tuesday 12 and Wednesday 13 November 2013, Advanced Engineering UK is returning to the National Exhibition Centre in Birmingham. Combining five advanced engineering events under one roof, with more than 600 specialist exhibitors and over 200 speakers, it promises to be the biggest show of its kind yet.

To showcase the Black Country’s world-class engineering supply chain to the thousands of national and international delegates in attendance, Invest Black Country and Business Birmingham are going to use the event to launch the ‘Black Country Bullet’.

This is a virtual high-performance car made entirely from precision components by Black Country automotive suppliers.

Wayne Langford is Head of Investment at Invest Black Country – which has the strapline “Built in the Black Country – sold around the world”. Mr Langford said it is time to cast an international spotlight on the region’s unrivalled automotive supply chain.

“The creation of the Black Country Bullet shows that almost an entire car can be built with components, expertise and technology found solely in the Black Country,” he said. “We have double the number of advanced manufacturing companies than the national average, so our supply chain offers a complete solution to any automotive firm looking to set up shop here. This is a vibrant, diverse and geographically well-connected place to do business.”

Prestigious original equipment manufacturers (OEMs) such as Jaguar Land Rover, JCB, BMW, Bentley and Aston Martin already have extensive supply chains in the area. Thanks to the Black Country’s reputation for being an engineering centre of excellence, Wolverhampton was Jaguar Land Rover’s location of choice for its new £500m engine plant.

“I’d urge delegates to visit us at Invest Black Country and Business Birmingham’s pavilion this year,” said Mr Langford. “We’ll be exhibiting alongside Jaguar Land Rover, demonstrating how the Black Country, with its established supply chain, was the obvious choice to support JLR’s ‘Just in time, just in sequence’ strategy for components.”

The Black Country Bullet will be officially launched at the show by Matt Neal, three times British Touring Car Champion with Honda Yuasa Works. Matt is also Marketing Director for Black Country-based Rimstock Plc, which manufactures high-end products for the motorsport industry and luxury vehicle companies such as Aston Martin, Lotus, Jaguar and Bentley.
Visitors to the show can attend the launch and see Matt at:
* 11am in Open Forum 5 on Tuesday 12 November (introduced by Stewart Towe CBE, Chair of the Black Country Local Enterprise Partnership
* 1:45pm in Open Forum 4 on Wednesday 13 November.

You can sign up for a free visitor pass to Advanced Engineering UK 2013 at www.advancedengineeringuk.com.